Our Team


Patrick Janelle
Co-founder, Chief Executive Officer

With a background in food media, Patrick is an authority in food, beverage, and entertaining. He has grown a following of over 400k on his personal instagram feed, @aguynamedpatrick. His work has been featured in the Wall Street Journal and The New York Times, and he continues to expand his influence through strategic partnerships with lifestyle brands and media properties.

Peter Janelle
Co-founder, Chief Operating Officer

Peter earned a master’s degree in Public Policy from the University of Minnesota and has since worked with large health and insurance companies to analyze and develop corporate policy. With a healthy interest in home distilling and strong roots in the Minneapolis social scene, Peter brings a well-balanced business perspective to the Liquor Cabinet.

Sean Janelle
Co-founder, Chief Financial Officer

Sean has overseen the accounting and internal auditing activities at a variety of large corporations. A savvy numbers guy and entrepreneur at heart, Sean has also worked off-the-clock to develop the Gates Carbon Drive cyclocross team, for whom he increased sponsorship more than 100% in two years. He also makes bitters and is an avid home brewer.

Maxwell Britten
Chief Brand Officer

Maxwell, a native of Tucson, Arizona is a seasoned bartender and beverage industry influencer. He was a founding member in Brooklyn’s acclaimed Maison Premiere, where he served as Bar Director for more than five years. Under his leadership, Maison Premiere's bar program was twice nominated for the James Beard Foundation's Award for Outstanding Bar Program. His work can be found in the New York Times, Esquire, and Food & Wine, among other national publications. He is recognized as an authority on absinthe, and is currently a consultant for Pernod Ricard.